FRIDAY · SALES MISSION

The Best Deal List.

Start with the strongest customer value: price rank, total savings, equipment, condition, and recon investment.

354 retail used in stock24 ranked priority deals$8,742 total savings$15,175 recon invested

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BEST DEALS · RANKED AUTOMATICALLY

Start with the strongest deal.

Price rank · savings · equipment · condition · recon

01BEST DEAL

#3RANK2022

TOP VALUEMSI PENDING · NOT READY

Volkswagen Taos SE 4MOTION

Stock PV11877 · 31,842 miles

#3 of 15 · $2,000 savings · $2,840 recon invested

PRICE RANK#3 of 15$1,198 below market

MOVE PRICE$22,990~~$24,990~~Total savings $2,000

98 move score

02BEST DEAL

#4RANK2023

BEST PACKAGEMSI DONE · READY TO SHOW

Volkswagen Atlas SEL Premium R-Line

Stock PV11984 · 22,410 miles

#4 of 22 · $1,345 below market · $3,125 recon

PRICE RANK#4 of 22$1,345 below market

MOVE PRICE$47,995~~$48,995~~Total savings $1,000

96 move score

03BEST DEAL

#7RANK2021

ACTION NEEDEDMSI ACTION NEEDED · HOLD⚠ Low tire · right front

Mazda CX-5 Grand Touring

Stock MZ44072 · 36,920 miles

#7 of 22 · $1,000 savings · $2,360 recon invested

PRICE RANK#7 of 22$735 below market

MOVE PRICE$27,950~~$28,950~~Total savings $1,000

93 move score

04BEST DEAL

#2RANK2023

#2 BEST DEALMSI DONE · READY TO SHOW

Chevrolet Equinox RS AWD

Stock PC21446 · 28,407 miles

#2 of 19 · $1,507 savings · clean history

PRICE RANK#2 of 19$1,302 below market

MOVE PRICE$26,488~~$27,995~~Total savings $1,507

91 move score

05BEST DEAL

#2RANK2022

#2 BEST DEALMSI DONE · READY TO SHOW

Volkswagen Tiguan SE R-Line Black

Stock PV12091 · 33,104 miles

#2 of 18 · $1,995 savings · $2,675 recon

PRICE RANK#2 of 18$920 below market

MOVE PRICE$25,000~~$26,995~~Total savings $1,995

89 move score

06BEST DEAL

#5RANK2024

FAMILY VALUEMSI DONE · READY TO SHOW

Mazda CX-90 Turbo Preferred

Stock PM44118 · 17,604 miles

#5 of 24 · $1,240 savings · $1,980 recon

PRICE RANK#5 of 24$860 below market

MOVE PRICE$36,250~~$37,490~~Total savings $1,240

86 move score

LIVE CLOSING HELP98

2022 Volkswagen Taos SE 4MOTION

PV11877 · 31,842 miles · #3 of 15

LIVE VEHICLE STATUS● PENDING · VERIFY BEFORE SHOWING

HOW ARE YOU TALKING TO THE CUSTOMER?

PRICE RANKING · COMPETITIVE SET#3 of 15

$22,990Our price

$24,188Market average

$1,198Below market

Competitive price rank#3 of 15

Total customer savings$2,000

Total recon investment$2,840

RECON VALUE · DOCUMENTED$2,840

✓ 4 tires✓ Front brakes✓ Full detail✓ Safety preparation

Build value with work completed—not vague claims. Verify source records before presenting.

PACKAGES & OPTIONS THAT SELL IT

4MOTION + the equipment customers ask for

✓ 4MOTION✓ Driver Assistance✓ Cold Weather✓ Wireless App-Connect

WHY THIS CAR IS A GREAT DEAL

Here’s the simple story: this Volkswagen Taos SE 4MOTION ranks #3 of 15 against the same year and trim, is $1,198 below the competitive-set average, and gives the customer $2,000 in savings. It also has 4MOTION, Driver Assistance, Cold Weather and $2,840 already invested in its condition. The customer is not just getting a low price—they’re getting more car for the money.

SAY THIS IN PERSONIN PERSON

“Here’s why I like this one for you. It’s the right Volkswagen Taos SE 4MOTION, it ranks #3 of 15 against the same year and trim, and you’re getting $2,000 in savings without giving up 4MOTION or Driver Assistance. We also put $2,840 into the car so you can judge the complete value. Let’s drive it and make sure it feels right.”

REAL-PERSON OBJECTION HELPIN PERSON

BEST FIRST ANSWER

“I understand. Other than the price, is this the car you want? Good. When you say the price is high, compared with what—the exact same year and trim, or the budget you wanted to stay within?”

Slow down.Ask one question.Let the customer finish.

MAKE THEM FEEL HEARD

“I understand. Other than the price, is this the car you want?”

FIND OUT WHAT THEY REALLY MEAN

“Good. When you say the price is high, compared with what—the exact same year and trim, or the budget you wanted to stay within?”

ANSWER ONLY THAT CONCERN

“That’s what we should solve. This one has a strong price rank, real savings, the right equipment, and recon already completed. Let’s compare the whole car—not let one advertised number fool either of us.”

AGREE ON THE NEXT STEP

“If the value checks out, is there anything else keeping this from being your car?”

BEST CUSTOMER MATCH

Jason Miller

High intent · active in the last 24 hours

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